From 1975 to 1979 (I think !) Hot Wheels vehicles were sold in Italy in all card boxes similar to the Matchbox models of the time , here I am trying to document all known models and variations found in these boxes , if you have any information which may be useful to this page please drop me an email.
The models which come in these boxes have a strange matt sheen to them , as opposed to the more normal gloss finish on Hot Wheels models.
There are two distinct styles of boxes, one with four colour panels , and the other with one solid colour panel containing information pertaining to the manufacture :-
e.g. ©Mattel, Inc. 1977 Hawthorne, CA 90250 MADE & PRINTED IN HONG KONG.
Manufactured for Mattel, all Rights Reserved. ® and ™ indicate U.S. trademarks of Mattel, Inc.
The first mention of these models were found in this 1975 Italian issue catalog :-
Pic Thanks to Martin Rayner
Only 14 models are shown including some which have not been found (at the time of writing , 2009) in the Italian boxes.
Below are pictures of all known variations reported so far.
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| 2012 Jaguar XJS | 2013 T-Bird | 2014 Hot Bird | 2015 Packin' Pacer |
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| 2019 Highway Patrol | 2021 Race Bait | 2022 Baja Breaker | 2500 Upfront 924 |
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| 2501 Royal Flash | 2504 Hare Splitter | 2505 Auburn 852 | 2506 Flat Out 442 |
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| 2507 Dumpin' A | 2509 Bywayman | 2639 Fire Chaser | 6963 Police Cruiser |
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| 6968 Alive 55 (Redline) | 6972 Porsche 917 | 6972 Porsche 917 (Redline) * | 6973 Ferrari 312P (Redline) * |
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| 6978 Mercedes C111 | 6917 Carabo (Redline) * | 7621 Funny Money | 7647 Torino Stocker |
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| 7647 Torino Stocker (Redline) | 7647 Torino Stocker | 7648 Porsche Carrera (Redline) * | 7649 Super Van |
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| 7650 Emergency Squad | 7655 Carro Armato * | 7660 Monte Carlo Stocker | 7660 Monte Carlo Stocker RL * |
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| 7660 Monte Carlo Stocker | 7661 Paramedic (Redline) | 7661 Paramedic (Redline) | 7661 Paramedic |
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| 7662 American Victory RL * | 7662 American Victory | 7662 American Victory | 7664 Gun Slinger * |
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| 7665 Chief's Special | 7665 Chief's Special (Redline) | 7668 Motocross 1 *** | 9088 Rock Buster |
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| 9088 Rock Buster (Redline) | 9090 Gun Bucket (Redline) * | 9090 Gun Bucket | 9119 Formula 5000 |
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| 9183 Khaki Kooler | 9183 Khaki Kooler (Redline) | 9184 Maxi Taxi | 9184 Maxi Taxi (Redline) |
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| 9210 Alive 55 | 9211 Large Charge | 9245 Super Chromes Rock Buster | 9510 Super Chromes Neet Streeter |
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| 9638 57 Chevy | 9639 Z Whiz (Redline) * | 9639 Z Whiz | 9640 Fire-Eater |
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| 9640 Fire-Eater | 9640 Fire-Eater (Redline) * | 9641 Spoiler Sport | 9643 Letter Getter |
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| 9644 Second Wind | 9646 Show Hoss II | 9646 Show Hoss II | 9647 Hi Tail Hauler |
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| 9647 Hi Tail Hauler | 9649 '31 Doozie |
* Pic Thanks to Randy Rodriguez
*** Pic Thanks to
The models were shipped in colourful cartons , each containing 36 boxed pieces , these are of interest to collectors because of the models pictured on them.
The box was designed to be cut and folded into a display stand for the models!
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Front and side views of the shipping carton |
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| Side View of the Shipping carton | Rear view of the carton with instructions of how to make display stand |
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